What are your dreams? Have you ever just dreamed of things and wondered what if, and why not? Ever dream of starting your own business? Maybe from the time you and your friend had a lemonade stand, in your front yard, as a kid growing up; you always wondered what it would be like, and if you could be successful at running your own business.
Of course the primary requirement to purchasing a business is financial ability. But let’s not leave another important factor alone. I’m talking about whether or not you have the ability to learn and run a business. It’s very different compared to just working for someone and getting a pay check every other week.
A customer that you hunt down and get money from without first ensuring that a perceived superior value has been provided would only do Jed Fernandez Business with you once, and then like a hunter you will be back in the bush searching for a new customer to kill [sell to].
As a small business coach my most successful clients have grown with care. They have a marketing business plan that makes sense. They have grown in alignment with their core business.
However, looking at the concept of the purple cow, these things stand out. “In a crowded marketplace, fitting in is failing.” and “In a busy marketplace, not standing out is the same as being invisible.” Being invisible may be safe but it will not lead to you reaching the top of the mountain. If you want to take a stab at true greatness and excellence then you must resist the urge to play by the rules and be safe. You must be brave, be bold and not be afraid to be unique. Remember the saying, “No guts, no glory”? It is right on the money!
However, as high as 95% of people are not achieving the success they want in the home business. After all the research I have done on the failures of people in the industry, i have found out the Top 5 reasons why people fail.
There are some business meals that don’t meet the description in the above paragraph but still qualify as a business meal. These are meals that business people have when they travel outside of their municipality or town. They are designed to compensate the traveling business person for the fact that they cannot eat at home and are forced to eat at restaurants.
A Level three is one where the business no longer needs your daily participation to make it run. There are intelligent business controls in place, clear processes and procedures, and a winning management team to guide the venture. Your business’s success is independent of you. Working for your business is now a choice, not an obligation nor a requirement. You’re the owner of business that runs without needing your presence and efforts every day.